How can brands, service providers, and BPOs stay at the heart of – and ahead of – the conversation?
AI-powered CCaaS technology that puts people first.
Technology should improve contact center communication, not cost you your budget, staff, sanity…or customers.
But how exactly do you make customers feel heard, and contact center agents feel valued? And how can brands more easily build loyal communities?
Sign up to receive the latest industry news, press releases, exclusive video interviews, events info, and more.
Insightful, simple, quick reads, delivered straight to your inbox.
Industry information. Contact center technology expertise. (No spam. No wasted time.)
Why use CCaaS for customer communication and sales activities?
The good...
Brands are now a bigger and more important part of people’s lives than ever before.
They have direct access to the people they serve, and customers are more willing – and able – to champion the companies and organisations they love. Get it right, and the opportunities for creating new networks, lasting relationships and tangible growth are yours for the taking.
The bad...
Disempowered customers.
Consumers expect friction-free and fast communication that lets them pick up where they left off. Across platforms. Without waiting. And you can bet if they don’t get it, they’re going to leave you for the competition. And they may leave you a bad review on the way out the door as well.
The ugly...
Customer contact that’s cold, complicated, forced, and frustrating.
Plus, the hassle of contact center legacy systems and cobbled together infrastructures that devour even more money when you try to update them. The headache of dealing with multiple vendors. And disengaged and stressed customer service agents at the mercy of rotten technology and unhappy customers.
The beautiful
There is another way.
AI-powered, cloud-based CCaaS technology that puts people – and brands – at the heart of the conversation.
- Meet customers on their own terms. Across platforms, messaging services, and time zones.
- Make painful cold calling a thing of the past, and outreach activities accurate, relevant and delivered in a way that prospects want, and companies need.
- Create more meaningful connections and deeper brand loyalty.
- Recruit and retain customer service and sales representatives who are happy with their digital tools, and have the time to be – and feel – more human again.
- Stay ahead of the curve with continual access the latest tech – no more spiralling costs, complexity, multiple vendors, or outdated systems.

There's a lot to learn about Thrio. We're a team of industry veterans, driven by strong values and a mission to transform the agent and customer experience.